Costs less than a leaky funnel
Build audiences of your ideal prospects and sync them to any ad platform - targeting that doesn't need cookies to succeed.
Build audiences free forever.
30-day trial starts on your first audience sync.
Build audiences free forever.
30-day trial starts on your first audience sync.
For lower ad budgets
Primer Grow
Yearly
Build a limited number of custom B2B audiences for Facebook, Google & LinkedIn.
Starting at
$1,000/m, 6 active audiences
Monthly Ad Spend Range: $0-$19K
Try for freeGet Demo



What’s included
Match rate boost
Dynamic audiences
450M B2B contacts
Salesforce integration
For big monthly ad budgets
Primer Scale
Build LOTS of custom B2B audiences for Facebook, Google & LinkedIn.
Starting at
$15,000/yr, 12 active audiences
billed annually
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Try for freeGet Demo





What’s included
Match rate boost
Dynamic audiences
450M B2B contacts
CRM integration
Enterprise support & Slack channel
Okta SSO
Compare features across plans
Primer Grow
Primer Scale
Available Audiences
Primer Grow
6-8
Primer Scale
12-100
Dynamic Audiences
Primer Grow
Primer Scale
Match Rates
Primer Grow
Primer Scale
CSV Imports
Primer Grow
Primer Scale
Salesforce Integration (up to 1M records)
Primer Grow
Primer Scale
Salesforce Integration (up to 2M records)
Primer Grow
Primer Scale
Meta Integration
Primer Grow
Primer Scale
LinkedIn Integration
Primer Grow
Primer Scale
Google Integration
Primer Grow
Primer Scale
SOC II Type 2
Primer Grow
Primer Scale
Advanced Preview/Summary
Primer Grow
Primer Scale
Okta SSO
Primer Grow
Primer Scale
Redlined DPA/MSA
Primer Grow
Primer Scale
Pricing FAQ
Does the trial clock start immediately after I sign up?
Did I need to input a credit card for the trial?
What happens after the trial?
How are “active audiences” counted?
What match rates should I expect outside the U.S.?
Does Primer alter my budgets or creative?
How does Primer keep my data secure?