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"Our outreach is more efficient, as a result of the awareness built through integrated, cross-channel messaging to the same audience."
BJ Scott
Director of Digital Marketing
4.5%
reduction in Paid CPA
"I'm able to have an audience that updates every week with job changers."
Isaac Ware
Director of Demand Gen
BIG
pipeline growth
“Always on”
optimization
Weekly
audience update
"Primer helped me understand who to target and build targeted email audiences that increased our demos by 50%."
Spring Sanchez
Growth Marketer
50%
demos increase
28%
conversion increase
38%
increase in LinkedIn audience size
"We saw 31% higher win rates on those 25% bigger deal sizes and 17% shorter sale cycles."
Isaac Ware
Director of Demand Gen
31%
higher Win Rate
25%
larger deal sizes
17%
faster buying cycles
"With other data enrichment tools, I’d get 30-40% match rates. With Primer, I got 90% on Facebook, Linkedin and Instagram."
Ben Pollack
Head of Growth
5x
ROI on Annual Primer Spend
90%
Facebook match rate
Hyper-targeted
audiences
"Primer really helped us unlock performance marketing. Once we started using it, our CPL decreased by 55% and our MQLs increased by 34%."
Chris Nguyen
Head of Growth Marketing
34%
increased MQL volumes
55%
lower CPL
280–400%
increased qualified leads
"Getting a fresh audience was a major challenge for us. Primer solved that."
Marketing and Sales Ops director
2x
SDR team’s meetings
200%
SDR teams revenue
Automated
fresh audience building
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