Say goodbye to hours spent with CSV reformatting and importing
You shouldn’t have to reformat your CSV 8 different ways to upload it into ad platforms.
Primer dynamically syncs your Salesforce data to LinkedIn, Meta and Google
With one click you can send Salesforce reports to ad accounts as audiences.
Say farewell to wasted ad spend on unqualified leads
You can’t see who’s in your audience with native targeting on platforms like LinkedIn so you’re never 100% sure your ad spend is going to the right people.
With Primer you can vet audience membership and spend every $ wisely
See the specific individuals going into your audiences - on any channel. With high cross-channel match rates, the chance of your audiences being 1:1 goes up dramatically.
Start believing that you can target your ICP on B2C channels
Facebook doesn’t have the filters you need so you can’t use it except for retargeting, right? Wrong!
Test out custom audiences on Meta & Google that actually look like your ICP
Prove out the ability to reach your audience on channels like Facebook, Instagram and YouTube without having to export a huge list from ZoomInfo or Apollo.
Primer powers today’s most efficient growth teams
Ben Pollack
Head of Growth Marketing, ChartHop
With other data enrichment tools, I’d get 30-40% match rates. With Primer, I got 90% on Facebook, Linkedin and Instagram. I couldn’t believe my eyes!
Primer really helped us unlock performance marketing. Once we started using it, our CPL decreased by 55% and our MQLs increased by 34%. It was just night and day.
I see Primer as a foundational component for GTM motions more than part of the “martech” stack. It’s our key tool for pushing signal-level data into our workflows."
Primer identified 80% more new outbound prospects vs. just ZoomInfo. Primer helped me understand who to target and build targeted email audiences that increased our demos by 50%
Spring Sanchez
Growth Marketer, Airgap
Isaac Ware
Director of Demand Generation, UserGems
We saw across the board 67% more prospects involved in deals. And because of that, we saw 31% higher win rates on those 25% bigger deal sizes and 17% shorter sale cycles.
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