![](https://cdn.prod.website-files.com/62d2b224360d59486c3b5230/66b3dba6545635e11788a9ff_push-6sense-data-into-salesforce-v2-1-2.svg)
![](https://cdn.prod.website-files.com/62d2b224360d59486c3b5230/668e98260e26e5f0a2af81d5_connect-salesforce-to-primer-v2.svg)
![](https://cdn.prod.website-files.com/62d2b224360d59486c3b5230/66bb7e5109e4cfd95d0be3f6_add-6sense-salesforce-filter-3-5.svg)
Add in people-level targeting to turn Terminus data into a targetable ad audience
Add Primer’s filters for department, job title, etc. on top of your Terminus/Salesforce filters to refine your audience further.
See how audience building works
![](https://cdn.prod.website-files.com/62d2b224360d59486c3b5230/651027fea9dc3c2f73cd9415_333.svg)
![](https://cdn.prod.website-files.com/62d2b224360d59486c3b5230/66bb2a9fa600a462760b13e4_add-in-people-level-targeting-1-5.svg)
Select your destination and sync
Your Salesforce records become a high match rate custom audience in all the major paid social platforms.
See how audience building works
![](https://cdn.prod.website-files.com/62d2b224360d59486c3b5230/651027fea9dc3c2f73cd9415_333.svg)
![](https://cdn.prod.website-files.com/62d2b224360d59486c3b5230/668e987f3b8fcf2a8aa81370_select-your-destination-and-sync.svg)